The World needs our help.

Needless to say there are many causes surrounding us that would benefit from Aid, be that people, animals or the environment.

How can we prioritise where to help if there is a seemingly endless sea of campaigns, programmes and initiatives all calling out for citizen support?

Looking at how Aid works through all of its stages can help guide us through this sea, and be critical with our helping hands.

About Aid

Aid isn’t as simple as just feeding the hungry and clothing the poor, it is a complex web of governance, resource management and politics deciding where the Aid goes, who gets it and how much.

Who’s plight is most important?